Kona Red
Kona Red Coffee Cherry
KonaRed™ Coffee Fruit has exploded onto the health scene as an antioxidant-rich super food. KonaRed™ is the fruit from the coffee plant – the fruit, the whole fruit and nothing but the fruit – in the form of anti-oxidants and many more complex health benefits!
Kona Red’s coffee cherry is one of the many powerful antioxidant sources used in XOWii energy drinks that helps make them unique from the rest of the energy drink formulas offered today. Unlike all those other beverages, XOWii’s use of the coffee fruit provides a much more beneficial energy effect because it is naturally caffeinated.
Its the fruit in the coffee plant that surrounds, protects and nourishes the seed (bean). KonaRed™ Coffee Fruit has a special degree of desirable nutrients and antioxidants that work on the cellular level and provide protective benefits to assist prevent disease and delay aging.
Coffee fruit is extremely perishable and was previously discarded after harvest, however Sandwich Isles Trading Co. (KonaRed’s parent company) has perfected a means of preserving the fruit at the height of its nutrient power. The source of the coffee fruit from prestigious family farms are famous for their pristine growing conditions and natural farming techniques. The fruit grows free of insecticides using eco-friendly agricultural practices.
The antioxidant capacity of KonaRed™ has also been tested through the new CAP-e (Cell-based Antioxidant Protection in Erythrocytes) method. The CAP-e method tests the bioavailability of antioxidants at the cellular level. It is a cell-based assay for the evaluation of whether antioxidants in natural products are capable of penetrating and protecting live cells from oxidative damage.
The coffee plant used in XOWii comes from the sunny Kona Region in Hawaii. The plant has been used primarily for its bean, but the actual fruit of the coffee plant is what bears one of the highest antioxidant counts available.
This is due to the fact that the plant grows in a sun-drenched climate. This causes the plant to create a high amount of antioxidants to defend itself from UV rays (which you will recall are known for being harmful to our skin).
KonaRed™ uses only the ripe red fruit, the whole fruit and nothing but the fruit. KonaRed™ Coffee Fruit products are the perfect energy and antioxidant enhancement for food and nutrition, beverage, personal care products and much more.
We can benefit from that natural defense mechanism by incorporating it into our own diet because our bodies also need the right tools for warding off cell damage and slowing down the aging process caused by sun exposure. It’s almost like we are stealing the coffee cherry’s super powers.
By incorporating XOWii into our daily plan, we are also bringing in the powerful Kona Red coffee fruit and taking full advantage of all it has to offer. Rather than only using the bean solely for coffee, using all parts of the fruit makes for a product that stands alone in a market flooded with energy options that do not promote the well-being of the human body.